Insider Store
My Role: Senior Brand Designer | 2022-2024

Made it to the TOP 10 Websites of Apparel brands, considering market places and fast fashion brand Ecommerces. Working fast pacing as Graphic Designer and UI Designer.

This role required collaboration with severall teams, allowing me to align design solutions with business strategies and user needs. My experience emphasized the importance of design in brand building always customer centered.

Desde 2017, a Insider se destaca na moda com foco em tecnologia, design e sustentabilidade. A marca, tornou-se líder em roupas essenciais tecnológicas no Brasil, atendendo mais de meio milhão de clientes em 40 países. Com uma nova identidade visual sendo
implementada no primeiro semestre de 2024, a marca promove um
consumo consciente e se compromete com práticas sustentáveis.

One of the latest projects delivered by the Insider Store brand, it
encompasses several design fronts. The development of the
Landing Page from its wireframe, prototype and implementation
with the technology team, the dissemination of the partnership
through social networks, paid media and performance Marketing
together with CRM with email marketing, to the PR of the entire
campaign were developed.

Um dos últimos projetos entregues pela marca Insider Store,
engloba diversas frentes do design. O desenvolvimento da Landing
Page desde seu wireframe, protótipo e implementação junto ao
time de tecnologia, a divulgação da parceria por meio das redes
sociais, Mídias pagas e performance Marketing junto à CRM
com emails marketings, até o PR de toda campanha foram
desenvolvidos.

Creative concept for several campaigns

key visual | art direction | landing page | social media

Landing pages for new collections

key visual | art direction | landing page | social media

Collab campaign with Glória Coelho